Jump to content

Do Jingles Matter?


James

Recommended Posts

Like Singing jingles? Heck yes, it gets annoying after every song. To me it's like playing a favorite pre-school song after every song. You sing along with it or humm it and it gets old fast.

Voice-over IDs are not bad for the newer stuff though, in my opinion.

JD

Link to comment
Share on other sites

What a shame !! .. I don't have "yet" sung jingles :) LOL

It looks to Me that sung jingles can be played when they are having a low rotation .. for example edited into the TOTH and as break at half past the hour

I agree with JD that they can be sometimes annoying .. a sung jingle is very often the same call over and over again

A regular station ID (made by a VO) .. is in fact the same .. however with 1 voice liner there can be made lots of different styles (different beds, moods, FX etc)

The station IDs used at my project are sheduled every 4 tracks and promos are sheduled random with details about how to contact the station (email) or about the request tool at the website.

 

ps : if anyone can sing .. euhmmm ... you're welcome :)

Visit and listen @ BW !

http://i.imgur.com/Ggmw4ub.gif

 

Link to comment
Share on other sites

In France we have a jingle every song on FM radio most of the time.

 

For our webradio we do have a jingle every song but not sung jingle (don't like that), just spoken, some short and some long. I think we'll change that for a jingle every 2 songs.

 

Eban

W26 Radio<< http://www.W26Radio.com

iPhone/iPod radio apps developer - Jingle producer - Contact me!

PayPal payment ONLY

I'm not a VO but sometimes I give it a try :)

Link to comment
Share on other sites

i think a jingle every song would get ridiculously annoying as someone said earlier you know what station it is because you selected to listen to that particular station. refreshing every 15 minutes or so is great because you never know when you will pick up new listeners. and they may have come across your station by accident. sung jingles are OLD SKOOL broadcasting and used mostly by people who make a living at this stuff. nice to have sure but it is old skool and with today's modern technology the old skool stuff is exactly that a thing of the past.
Link to comment
Share on other sites

  • 1 month later...

There is a large difference between implementing station ids and jingles into your rotation. Jingles are rhythmic, and depending on which jingle it is, some stations create a jingle that sounds just like the style music they normally play that people actually think the jingle is a part of the music, it only has your station ID in it. Some jingles are longer than others, while some definitely are more intense than others. Depending on the music bed(s) that are playing in the background, the tone really has to match whatever bed it is - and of course adding specific stingers, zips, zaps, etc, to the jingles can spruce it up a lot. If you can create jingles that connect to specific songs, it sounds awesome. For instance, if I am about to play Van Halen - Dreams, a jingle that has a similar tone to Dreams would tie directly into Dreams, understand? Takes a bit of work, but hey... You want your station to sound great right?

 

Station IDs for that matter, you can never have too many of them. They are the most important in my opinion. If you can create 5 excellent station IDs over 20 okay ones, the 5 are better. Not too many sound effects, but just the right amount, yet they have to have that pop that touches the listener, gets their attention right away, a second more and you may lose the listener. I have thousands of imaging on on imaging hard drive - I just create some just for the heck of it. I love creating imaging - I can spend hours upon hours just sitting in my studio creating imaging.

 

I prefer IDs over Jingles personally, but they both add spice to a station. I have a very thorough rotation, sub-categories inside sub-categories which make the music that is played work well for the listeners. Listeners rarely get bored at Jersey's Classic Rock and I'd like to keep it that way. :)

 

I hope this post has helped. I may have gotten a little out of line, but I tend to do that from time to time. :) I am a radio nut and I love my profession.

 

Best Regards,

 

JJ the DJ

Jersey's Classic Rock - Owner

Link to comment
Share on other sites

Station IDs for that matter, you can never have too many of them. They are the most important in my opinion. If you can create 5 excellent station IDs over 20 okay ones, the 5 are better. Not too many sound effects, but just the right amount, yet they have to have that pop that touches the listener, gets their attention right away, a second more and you may lose the listener. I love creating imaging - I can spend hours upon hours just sitting in my studio creating imaging.

 

For the most part agreed. Especially with the whole one second more and you could loose the listener thing, because my stats have proven that my listeners do not like interruptions between the songs, so I keep the ID's or sweeps short and simple, and that's also why I am the only jock, I have to do things a certain way becuase I know I'll keep the listeners if I do it. However, about the 20 and 5, I see where you're coming from ,but the same good 5 over and over will get repititave and eventually cause me to tune out evenually. Also, you make your own ID's for your station?

Link to comment
Share on other sites

Archived

This topic is now archived and is closed to further replies.

×
×
  • Create New...