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Repetitive ID ... repetitive ID...


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What do you folks think of those sweepers (if 'sweeper' is the word) where the name of the station repeats.. and repeats.. and repeats.. usually in time to the music, with more dance-type tracks.

Radio 1 and Galaxy 102.2 do it in the UK.

Eg: " Radio one ... radio one .. radio one .. radio one ... " repeat ad infinitum.


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