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Best ways to market a station?


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  • 2 months later...
Simple way is to maybe do up business cards and hit the local shops/laundromats/libraries, anywhere they might have a bulletion board available to leave advertisments or events. I know this worked for me as the first week I went from averaging 5 listeners a day during work hours to 17. I would have to say that was a great increase.
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Most of it depends on your budget..paying to advertise.. Plus i did hear or read once That a guy use to use fm radio. He use to ring up for a request then say can i just say hi to everyone at>>> then name the addy for his site and he said it worked his listener count went up 20 per cent..(Most people r nosey and will log on to look :)
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I actually did that at one time, the local country station here in town, I called them and told them what I did for a living, and they were so intrigued that some of them actually tuned in a loved the aspect of radio I had, as I'm not into the corporate bullshit like some of it is today....
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Getting listed on iTunes will bring in a lot of listeners, but they won't necessarily get involved in your forums/chatroom etc so you will need to use other methods of promotion if you want to create a community.

Maybe get some ads for your forums/live chat. Tell users to go to the live chat/forums to get their message read out :)

Studiio - All-In-One Radio Communication Platform
SMS | Phone Calls | Social Media | Content

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Maybe get some ads for your forums/live chat. Tell users to go to the live chat/forums to get their message read out :)

we are in itunes and windows media, and really if you want interaction get a chatbox and get in windows media. iTunes is good for pure listener numbers, but you will get a good amount through windows media and some will interact with your site :).

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  • 3 months later...
Maybe this would be a good place to ask this. Anyone know if there is even a possibility of getting listed with AOL Radio? I know it's run by CBS which is one of the major conglomerates here in the US.. but I'm pretty sure if there's a way for an internet station to get listed on AOL Radio, it'd be killer numbers!
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I agree that adwords can be an inexpensive marketing tool. I am using a budget of about $1.50 - $2.00 per day and I am getting clicks for $.01 each so I am getting anywhere from 150 - 200 visitors per day from the AdWords campaign.

SpazzRadio.com

Home of Absolute Rockz, Absolute Spazz, Always HOT Country, and Absolute Hitz

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